EVOLVING & EXPANDING
OUR EXPERTISE
Because we understand that the world of design and branding is ever-evolving, we always have our eye on the horizon, so that we can present the best, most current options. At right, the list of broad categories captures our current offerings; we also provide copywriting, copy editing, social media support, and photography services. We look forward to exploring new possibilities with you.
EXCELLENCE | DESIGN | CLIENT SERVICE
THE CORE OF CMg
Creative problem solving is the essence of what we do. We partner with you to gain an understanding of your corporation: What is your mission, what are your goals? What do we need to know about where you have been, where you are now, and where you want to go?
We enthusiastically work with you to capture your company’s voice, communicate your message, and accurately and compellingly tell your story, through exceptional branding and design solutions.
A commitment to excellence, a passion for exceptional design, and a DNA-deep understanding of superior client service led Principals Julie Markfield and Greg Crawford to establish CMg Design in 1992. These elements continue to inform our work, and have been enriched by our experiences on a host of design projects over these 25 years.
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JULIE MARKFIELD | GREG CRAWFORD
LEADERSHIP TEAM
For principals Julie Markfield and Greg Crawford, leadership begins with setting the tone for project work and client services: positive team dynamics, creative problem solving, highly collaborative client relations, and a commitment to excellence in everything we do. We lead every project, regardless of scale, focused on using our high-end design skills to make your project successful and memorable.
STILL INSPIRED & AMBITIOUS
25 YEARS
When we founded CMg Design in 1992, most design projects were printed, graphic design agencies rarely mentioned branding, and the word “sustainable” was usually paired with “situation” not “solutions.” As the years sped by and design trends and techniques evolved, so did CMg.
The initial fire we had still burns bright, and we still get excited by winning an award, embarking on a new client relationship, and learning a new way to tell a story. We treasure the lessons we have learned and the clients we have come to call friends. We are so grateful to them all.
EXCELLENCE | DESIGN | CLIENT SERVICE
THE CORE OF CMg
Creative problem solving is the essence of what we do. We partner with you to gain an understanding of your corporation: What is your mission, what are your goals? What do we need to know about where you have been, where you are now, and where you want to go?
We enthusiastically work with you to capture your company’s voice, communicate your message, and accurately and compellingly tell your story, through exceptional branding and design solutions.
A commitment to excellence, a passion for exceptional design, and a DNA-deep understanding of superior client service led Principals Julie Markfield and Greg Crawford to establish CMg Design in 1992. These elements continue to inform our work, and have been enriched by our experiences on a host of design projects over these 25 years.
JULIE MARKFIELD | GREG CRAWFORD
LEADERSHIP TEAM
For principals Julie Markfield and Greg Crawford, leadership begins with setting the tone for project work and client services: positive team dynamics, creative problem solving, highly collaborative client relations, and a commitment to excellence in everything we do. We lead every project, regardless of scale, focused on using our high-end design skills to make your project successful and memorable.
STILL INSPIRED & AMBITIOUS
25 YEARS
When we founded CMg Design in 1992, most design projects were printed, graphic design agencies rarely mentioned branding, and the word “sustainable” was usually paired with “situation” not “solutions.” As the years sped by and design trends and techniques evolved, so did CMg.
The initial fire we had still burns bright, and we still get excited by winning an award, embarking on a new client relationship, and learning a new way to tell a story. We treasure the lessons we have learned and the clients we have come to call friends. We are so grateful to them all.
OUR PROCESS
GETTING TO KNOW YOU
PHASE 1.
RESEARCH & ANALYZE
We take stock of various elements of your project, including team, budget, and schedule, and learn about your organization, your constituencies, your vision: we make your business our business. We then meet with you to discuss our analysis, and outline next steps.
CONCEPT EMERGES
PHASE 2.
DEVISE & DESIGN
The team at CMg develops a specific approach tailored to your organization’s individual needs: we define goals and develop possible design approaches for achieving them. We then pull everything we have learned to compose a cohesive, graphically appropriate design concept.
IT ALL COMES TOGETHER
PHASE 3.
IMPLEMENT & DELIVER
The magic and music of the process crescendo now—we orchestrate the assembly of project elements, always informed by Strategy and Design, and tracked with the budget and time line. We then review all aspects of a final product that will delight you, and elevate your brand.
THE UNDERLYING PRINCIPLE OF EVERYTHING WE DO
COMMITMENT TO EXCELLENCE
CEO | CREATIVE DIRECTOR
JULIE MARKFIELD
Julie is an award-winning designer who combines a propensity for building relationships with design expertise. She has studied at University of Michigan, Parsons School of Design, New England School of Photography, and Brunel University in the UK. Julie loves entertaining friends and creating abstract art, which has appeared in shows throughout LA, including two solo exhibitions. She is also a proud member of the Rose Bowl Masters swim team.
CFO | PRINCIPAL
GREG CRAWFORD
Greg has had a lifelong affinity for design, particularly architecture, which he practices in addition to his work overseeing CMg’s internal operations and communications. He was educated at University of Waterloo in Ontario, Canada, and has designed projects, taught, and exhibited his work in the US, Canada, Japan, England, and Italy. He is also an excellent cook.
SENIOR ART DIRECTOR
JOHN EWAN
John has worked with CMg as a designer and art director for over a decade. During that time he has established many trusted relationships. He was educated at Moorhead State University and Mercer County Community College. In his free time, he enjoys participating in competitive sports such as running and biking.
SENIOR ART DIRECTOR
ELENA SOLIS
Elena strikes a balance between beauty and functionality in her designs. Her travels to over 20 countries for photography projects have expanded her perception of people, culture, and design. She has taught, and exhibited her work in the US. Elena has studied at Pratt Institute and Art Institute and has Master’s degrees from Florida Atlantic University and University of Missouri.
PHOTOGRAPHER | VIDEOGRAPHER
OLIVIA CRAWFORD
Olivia has been refining her natural eye for photography and cinematography for more than a decade, with experience in the fashion, entertainment, and design industries. She is a seafood connoisseur, likes to read art theory, and is a big fan of New German Cinema. Olivia is a graduate of the University of California, Berkeley.
COPYWRITER | COPY EDITOR
JANET MAX
Janet is our resident wordsmith and brings years of experience writing and editing in several genres; she holds degrees from University of Michigan and Tufts University. When not crafting elegant copy, she can be found puttering in the garden, walking a trail, dining with friends, or reading books on social science topics.
WEB DESIGNER | DEVELOPER
SCOTT ORCHARD
Scott has been a web consultant with CMg for over 15 years, a testament to his commitment to customer service. He was educated at Orange Coast College and Brooks College. Scott has a great appreciation for fine food and enjoys dining out. He achieved the rank of Eagle Scout more than 25 years ago.
SENIOR DESIGNER
ANNE MARIE SINGER
Anne Marie has the distinction of being the first designer CMg Design hired more than 20 years ago; she went on to establish her own company. A trusted advisor, she works with CMg on a consultant basis as needed. Anne Marie is the proud mom of two children.
ACCOUNTING SPECIALIST
SHARON NICHOLSON
Sharon has been with CMg for close to a decade. She has over 20 years of accounting experience, and attended Brigham Young University, Sawyer Business School, and LaSalle University; she has also taken numerous art classes. Sharon alternates between employing the left brain precision required for bookkeeping with the right brain power of creativity she expresses in painting and cooking.
